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WHAT IS COLOR ANALYSIS?

In short, color analysis is a tool to determine the colors that flatter you most. Based on your overall appearance and the coloring of your eyes, hair, and skin, you will fall into one of six dominants (deep, light, warm, cool, clear, soft). Each dominant comes with a different color palette, specifically designed to suit your natural coloring. Color analysis does not try to match colors to your body shape or personality, instead, it aims to create harmony between your natural coloring and the colors you wear. It determines which colors make you look washed out and which colors make you shine.

Science of Color: Text

HOW DOES COLOR ANALYSIS WORK?

Color Analysis is based on the Munsell Color System, which is a color arrangement scheme that was developed by the American artist Albert H. Munsell in 1913. Munsell’s Color System defines color by three measured scales which are: hue, value, and chroma.

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1. HUE & TEMPERATURE

Have you ever noticed that certain colors tend to seem warmer, while others tend to be cooler? Well, that is because of a color’s undertone or in other words the color’s temperature. Colors can either have a warm or cool undertone. We tend to associate yellow, orange, and red with warmth because they tend to have a yellow undertone, whereas purple, blue, and green appear cool as the undertone tends to be blue. You will often find the color wheel divided like this:

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However, this does not mean that all shades of yellow are warm and all shades of blue are cool. Any color can have a warm or cool undertone. For example, citrus yellow has a cooler hue in comparison to the orange yellow color. Whereas a lighter blue is cooler when compared to a brighter blue.

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Science of Color: Text

2. VALUE & DEPTH

Now let's look at the second measure of color which is the Value of a color. The value determines how light or how dark a color is. Light colors are classified as such because white has been added, also known as “tint”. Whereas darker colors have more black mixed in the color, which is known as shade.

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Science of Color: Text

3. CHROMA & CLARITY

The last scale of color that Munsell measured is a color’s chroma. Chroma defines a color's saturation, or how bright (clear) or muted (soft) it is. To bring this more to life you need to think about how close to grey the color is. Bright and saturated colors are far away from being grey. When a color's saturation is taken away, the closer it gets to grey, and therefore the more muted it turns. When adding grey to a color it turns into a tone.

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